GameFly, which lets customers rent video games through the mail, on Tuesday unveiled a new service to stream video games right to TVs, exclusively through Amazon’s Fire TV streaming-media player. People can rent from six different themed game packs — like the “Adventure Pack” with Batman: Arkham City and Overlord II — for $7 to $10 a month. About 50 game titles are available on the new service, with more titles expected to be added in the future.
The new service pushes GameFly into the field of streaming video game services, which already include Nvidia’s Grid, OnLive and PlayStation Now. Streaming media has caught on with movies thanks to Netflix and music thanks to Spotify and Pandora. Yet video-game streaming is still a tiny market, in no small part because there remain delays between user’s controls and the action in the games, which makes for a less-than-enjoyable experience for players.
Despite those challenges, GameFly’s leaders were bullish on the service’s prospects, with GameFly director Michael Moritz saying in a statement that the new offering “should help accelerate the growth of this market considerably.”
Amazon on Tuesday also said it added 600 new channels, apps and games to its Fire TV devices over the past three months. The platform now has over 1,600 titles, including the channels Fox News, Funny or Die and Popcornflix. That’s still fewer than Roku’s over 2,000 titles, but far more than Apple TV’s few dozen channels